From indulgent new creations to beloved seasonal favorites, the American luxury chocolate brand brings a touch of elegance and delight to every holiday celebration.

KEY POINTS:

• Ethel M® Chocolates unveils its 2026 Holiday Collection, featuring new creations, a limited-edition 24-piece Advent Calendar and seasonal favorites crafted with no flavors or colors from artificial sources.
• The 2026 Holiday Collection offers a luxurious gifting experience with small-batch chocolate gems, elegant seasonal packaging and indulgent flavors, available now on EthelM.com and in stores starting November 2.
• Visitors and locals in the Las Vegas area can celebrate the season at Ethel M Chocolates’ Flagship Store this November and December, where the Holiday Cactus Garden Lights return alongside chocolate tastings and festive holiday experiences.

HENDERSON, Nev., Oct. 29, 2026 /PRNewswire/ — Ethel M® Chocolates, proudly part of Mars, is celebrating the holiday season with its 2026 Holiday Collection, featuring new chocolate creations, limited-edition gifts and festive experiences. Back by popular demand, the 24-piece Advent Calendar joins new holiday-inspired flavors Santa is sure to love and collectible tins, offering something for every gifting occasion. Also, the brand’s iconic Holiday Cactus Garden Lights return to Henderson for their 33rd year.

For 45 years, Ethel M Chocolates has remained dedicated to the art of small-batch chocolate-making, blending artisanal craftsmanship with carefully curated flavors. Each gem is meticulously crafted with the finest ingredients and no flavors or colors from artificial sources, to deliver the exceptional taste and quality that define American luxury chocolate. 

“At Ethel M Chocolates, we believe the most meaningful holiday gifts are crafted with intention,” said Mark Mackey, Chief Chocolatier, Ethel M Chocolates. “For this year’s collection, we’ve brought together the artistry of small-batch chocolate-making and the flavors of the season to create thoughtful gifts that make holiday moments feel truly special.”

Elevated Stocking Stuffers, Host Gifts and Stunning Table Toppers
The 2026 Holiday Collection brings people together with exquisite gifts worth gathering around, including:

• LIMITED EDITION 24-piece Advent Calendar – Count down to the holidays with 24 unique, full-sized chocolate gems, including fan favorites like Milk Chocolate Bananas Foster Truffle, Dark Chocolate Kona Bean Espresso Truffle and Dark Chocolate Lemon Satin Crème. Priced at $80.
• LIMITED EDITION Baker’s Collection Satin Crèmes – This 12-piece assortment, new for the season, features four holiday-inspired flavors: Dark Chocolate Vanilla Peppermint, Milk Chocolate Cookie Butter, Milk Chocolate Gingerbread and Milk Chocolate Peanut Butter Satin Crèmes. Packaged in a beautiful cream gift box with a festive red sleeve. Priced at $36.
• LIMITED EDITION Holiday Favorites Sampler – A 5-piece assortment featuring seasonal flavors of Pumpkin Spice, Pecan Pie, Fudge, Peppermint and Eggnog, this box makes the perfect gift to elevate your stocking stuffers. Priced at $18.
• LIMITED EDITION Cactus or Holly Collectible Tins – Available in 16- and 32-piece assortments, these beautifully embossed tins feature mouthwatering chocolate gems and seasonal selections, including Pecan Caramel Rapture Milk Chocolate and White Chocolate Peppermint Silk. Starting at $45.
• LIMITED EDITION Holiday Luxe Library – A best-selling gift set featuring four gourmet tablet bars: Peppermint Bark Ganache Dark Chocolate, Gingerbread Cookie Butter Caramel Milk Chocolate, Brownie Batter Ganache Dark Chocolate and Pecan Caramel Rapture Milk Chocolate. Perfect for sharing; the bars are also available individually. Starting at $9.50.
• Gourmet Hot Chocolate – Made with 100% premium gourmet milk and dark chocolate shavings, this comforting hot chocolate comes in a sophisticated sapphire-blue tin—an elegant host gift or cozy treat for a winter evening. This product is Kosher. Priced at $30.
• Custom Chocolates Boxes and Tins – The perfect chocolates for them, curated by you. Customize a personalized assortment of chocolate gems in a beautifully designed tin or box. Every Custom Chocolate Box is sure to make a lasting impression throughout the holiday season. Starting at $40.
• NEW Peanut Brittle Bars – An elevated take on a classic, the new Peanut Brittle Bars feature crunchy peanut toffee dipped in decadent dark, classic milk or velvety blonde chocolate variations. Priced at $5.

Celebrate the Season at Ethel M Chocolates’ Flagship Store
Ethel M Chocolates’ 33rd Annual Holiday Cactus Garden Lights will illuminate the brand’s three-acre botanical cactus garden with more than one million lights from Nov. 5, 2026, through Jan. 3, 2027. Santa will be available for pictures throughout the season, and, new this year, guests can purchase a Santa Express Pass for front-of-the-line access to meet Santa. Additional festive experiences and themed events will take place in the garden throughout the season.

A limited-edition holiday chocolate tasting experience will also be available in the Flagship Store Tasting Room from Nov. 5, 2026, through Jan. 1, 2027. Guests can sample five seasonal chocolates paired with fine wines for those 21+. Each reservation includes complimentary garden admission with front-of-the-line access to the garden. Reservations are available at EthelM.com while spots remain.

For more information about Ethel M Chocolates, the 33rd Annual Holiday Cactus Garden Lights and its stores, visit EthelM.com or follow the brand on Facebook, Instagram and TikTok.

 About Ethel M Chocolates
Ethel M Chocolates, manufactured by Mars Snacking, has been creating small-batch, premium chocolates just outside of Las Vegas for over 45 years. Ethel M Chocolates are available in multiple locations throughout Southern Nevada and California, online at www.EthelM.com or by phone at 800-438-4356. The Ethel M Chocolates factory and Cactus Garden are located at 2 Cactus Garden Drive in Henderson, NV. For more information on the Cactus Garden, events, store hours, locations and ordering products, please visit us online to sign up to receive email notifications, or follow us on Facebook, Instagram and TikTok.

ABOUT MARS, INCORPORATED
Mars, Incorporated is driven by the belief that the world we want tomorrow starts with how we do business today. Based on combined Mars and Kellanova 2025 net sales, we are now a $65bn+ family-owned business, with a diverse portfolio of quality snacking and food products that delight millions of people every day, and leading pet care products and veterinary services that support pets all around the world. We produce some of the world’s best-loved brands including ROYAL CANIN®, PEDIGREE®, WHISKAS®, CESAR®, M&M’S®, SNICKERS®, EXTRA®, Pringles®, Cheez-It®, and BEN’S ORIGINAL™. Our international networks of pet hospitals, including BANFIELD™, BLUEPEARL™, VCA™ and ANICURA™ span preventive, general, specialty, and emergency veterinary care, and our global veterinary diagnostics business ANTECH® offers breakthrough capabilities in pet diagnostics. The Mars Five Principles — Quality, Responsibility, Mutuality, Efficiency and Freedom — inspire our approximately 170,000 Associates to act every day to help create a better world for people, pets and the planet.

For more information about Mars, please visit www.mars.com. Join us on Facebook, Twitter, Instagram, LinkedIn and YouTube.

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SOURCE Mars, Incorporated